In this work, we consider methods for large-scale and nonconvex unconstrained optimization. We propose a new trust-region method whose subproblem is defined using a so-called “shape-changing” norm together with densely-initialized multipoint symmetric secant (MSS) matrices to approximate the Hessian. Shape-changing norms and dense initializations have been successfully used in the context of traditional quasi Newton methods, but have yet to be explored in the case of MSS methods. Numerical results suggest that trust-region methods that use densely-initialized MSS matrices together with shape-changing norms outperform MSS with other trust-region methods.