The impact of passive social media users in (competitive) influence maximization

A frequently studied problem in the context of digital marketing for online social networks is the influence maximization problem that seeks for an initial seed set of influencers that trigger an information propagation cascade (in terms of message-forwarding) of expected maximum impact. The studied problems typically neglect that the probability that individuals only view content … Read more

Trust your data or not – StQP remains StQP: Community Detection via Robust Standard Quadratic Optimization

We consider the Robust Standard Quadratic Optimization Problem (RStQP), in which an uncertain (possibly indefinite) quadratic form is extremized over the standard simplex. Following most approaches, we model the uncertainty sets by ellipsoids, polyhedra, or spectrahedra, more precisely, by intersections of sub-cones of the copositive matrix cone. We show that the copositive relaxation gap of … Read more

A several new mixed integer linear programming formulations for exploration of online social networks

The goal of this paper is to identify the most promising sets of closest assignment constraints from the literature, in order to improve mixed integer linear programming formulations for exploration of information flow within a social network. The direct comparison between proposed formulations is performed on standard single source capacitated facility location problem instances. Therefore, … Read more